COS0027 As of 2005, the largest explore locomotive railway locomotive on web, Google has global routine of 57.2%, followed by Yahoo! at 21.3% and MSN count 8.6%2 . Analysts hypothesize that Google needs to focus less on search locomotive engine and keep adding new processs to its portfolio to remain hawkish and ahead(predicate) of its competitors like Yahoo! and Microsoft.According to Jupiter Research3 , the global search engine market, which is $5 one gazillion million as of 2005, would touch $9 billion yearly by 2009.4 In the search engine market, Google is witnessing pissed off rivalry from Yahoo! and Microsoft.Although Microsoft and Yahoo! have more employees, notes resources, long-lasting operating histories and more established relationships with their customers, Googles competitive bunt is its integrity and the trust of its users as a service provider. Google offers virtually of its products and services for free as its mission is to attire the universe s cultivation and making it universally companionable and useful5 . Google: From search Engine to Internet Gateway In January 1996, Larry rascal and Sergey Brin, two doctorial students at Stanford University started working on a search engine named back rub, which was meant for retrieving relevant information from available information; (Annexure 1). They worked for two years towards perfecting the technology. Unable to embark on investors for their project, they formed Google Inc on September 7th 1998, with the initial enthronization of $ 100,000 raised from family, friends and former(a) investors. In the beginning, Google had four employees processing 10000 search queries per day. In 2000, Google became the largest search engine on the web by introducing a billion- page index6 . In 2001, Googles revenues rose to $86.4 million with derive of $ 7 million [Exhibit 3]. By June 2005, Google, with 4100 employees on advance was expenditure $ 80 billion.7 To offer niche s earch capabilities and to prove its boilers! uit search offerings, Google, through a combination of in-house expertness and acquisitions of...If you destiny to get a full essay, order it on our website: BestEssayCheap.com
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