Tom.Com

TOM.

COM Agenda ? ? ? ? ? ? ? ? digest of Environment Business prototype bone up epitome Valuation Challenges Cost of Capital Valuation ? Implied fair(a) yearly taxation Growth Rate ? Discounted Cash track down digest ? Relative Valuation Qualitative Factors Recommendation  summary of the Environment POLITICAL governing regulation - Censorship - china ECONOMIC Economic growth - High raise temporal out in China TECHNOLOGY - Lack of telecom infrastructure in mainland China - Rapid SOCIAL - commodious growth rate of PC users and Internet users Business Model Oversea Chinese auditory modality intereste d in both Non-Chinese interested in China fancy chinaware audience interested in Lifestyle for Chinese  revenue enhancement Model Advertising Commission Major income streams E-Commerce Syndicated Contents exchange SWOT Analysis - Strengths ? Acquired Metro ? formal content cookery business ? Stable customer cornerstone Connection with Cheung Kong grouping and Schumann & Handel ? Good relationship with PRC ? expertise in securing unequivocal agreements & content provisions Current Businesses ? telecommunication infrastructure certain and maintained by Super avenue ? Software developing and support by ECLink Shenzhen ? Alliance with CITSHO, the largest PRC state-run travel substance ? OneAsias content provisions and license contracts ? ? SWOT Analysis - Weaknesses ? ? ? Lack of focus on particular target marketplace Tomcast a potential barrier for lucre users to access reading Metro low number of paginate views compared to other PRC web portals SWOT Analysis ! - Opportunities ? ? ? ? In China, only $12 cardinal of online advertising revenue was generated in 1999 versus $4.1 billion of expenditure in traditional advertising general e-commerce revenue evaluate to increase by 93.3% PC sharpness rate in Asia expected to reach 5.3% in 2003 fall of Internet users world(a) expected to triple from 155 million to 526 million by the end of 2003 SWOT Analysis -...If you requisite to get a full essay, order it on our website: BestEssayCheap.com

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